03 March 2020

Alpine Press Kit – March 2020

  • Limited-edition A110 Légende GT is the most refined A110 yet
  • A110 Color Edition is a new seasonal programme that will run annually
  • Atelier Alpine is the French sports car manufacturer’s new personalisation programme
  • New Alpine managing director Patrick Marinoff targets international performance


Boulogne-Billancourt, March 2020

As Alpine takes forward steps in its long-term plan, the premium sports car manufacturer announces the limited-edition A110 Légende GT. The most refined interpretation of the A110 to date is unveiled alongside A110 Color Edition 2020 and Atelier Alpine.

Limited to 400 examples worldwide, A110 Légende GT takes the existing A110 Légende as its basis. With bespoke design elements both inside and out, it heightens A110 Légende’s elegant persona. The outcome is Alpine’s most sophisticated variant yet, one that will put Alpine firmly on the radars of the most discerning sports car buyers.

A110 Color Edition 2020, meanwhile, introduces a new limited series to the Alpine model range and with it a new ongoing programme. Like seasonal collections in the world of fashion, A110 Color Edition will be updated annually. For 2020, A110 Color Edition is based upon the intense and thrilling A110S. It comes finished exclusively in Sunflower Yellow and will be offered for sale between now and the end of 2020. Once off sale, the paint finish will be retired from Alpine’s colour palette. 

Atelier Alpine, finally, is the French sports car manufacturer’s personalisation programme. Along with 29 new exterior paint options that take inspiration from heritage colours from Alpine’s past, Atelier Alpine also offers various wheel finishes and brake caliper colours. Each new A110 can now be as individual as its owner.

Discover the Alpine press conference March the 3rd, 2020

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